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The Product Design Process
Learn how product design principles affect the evolution of web applications. Understand key steps in the lifecycle of a product feature — from identifying user needs and creating prototypes to conducting iterative tests on UI variations. Lastly, leverage design systems to build intuitive, user-centric applications efficiently!
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Course Detail
Published: May 29, 2024
Paul Boag
Paul Boag is a leader in conversion optimisation, digital strategy and user experience design. He has been working with diverse organisations such as The European Commission, PUMA and Doctors Without Borders for over 25 years. Through consultancy and training, he helps organisations better connect with today’s digital consumers.
Paul is also a well-respected figure in the digital sector. Author of six books, including Click, Digital Adaptation and User Experience Revolution. Finally, he is a prolific writer for numerous publications, including his blog, and regularly speaks internationally.
