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Mastering the Design Process
Design is more than creativity. You must produce designs that provide real business value, even when faced with difficult stakeholders, scope creep, and iteration hell. In the course, you’ll learn a robust process to successfully take your design project from initial briefing to final delivery, avoiding common pitfalls. Gain new confidence in your design direction, and develop a strategy for managing client feedback. Most importantly, you’ll learn to get the design sign-off as painlessly as possible!
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Course Detail
Published: July 29, 2022
Paul Boag
Paul Boag is a leader in conversion optimisation, digital strategy and user experience design. He has been working with diverse organisations such as The European Commission, PUMA and Doctors Without Borders for over 25 years. Through consultancy and training, he helps organisations better connect with today’s digital consumers.
Paul is also a well-respected figure in the digital sector. Author of six books, including Click, Digital Adaptation and User Experience Revolution. Finally, he is a prolific writer for numerous publications, including his blog, and regularly speaks internationally.
